Video: “Melbourne” The Musical
A well known online figure named Mitch Moffit (who ironically I had never heard of) came to Melbourne, Australia and produced this mini “musical” video. He was supported by Tourism Victoria and it is being promoted as “user generated content”. From a discussion I heard this week on our local public radio, the clip hasn’t been received well by Australians. That doesn’t really matter though as the target market wasn’t Australians. Tourism Victoria said the video was aimed at young Americans and/or Canadians and they’re hoping the video will go viral.
So tell me “young” American and Canadian readers; does this video make you want to see the city I live in?
Update: Oh, and like Joanna, let me know what you think even if you’re not American or Canadian.